LENTICULAR PRINT

Modern technology that makes your advertisement stand out.

Nasza szeroka oferta obejmuje druk lentikularny soczewkowy materiałów reklamowych w pełnym zakresie jego wielkości:
małe formaty – wizytówki, kartki pocztowe, zaproszenia, nakłejki i magnesy soczewkowe, wobblery oraz inne POS-y itp…,
średnie formaty – plakaty od A4 do B0 i wieksze, podświetlane citylight 120 x 180 cm, grafiki lentikularne do kasetonów LED, grafiki animowane bądź 3D
do systemów wystawienniczych,
duże formaty składające się z wielu połączonych ze sobą arkuszy 120 x 180 cm wraz z synchronizacją obrazu.

Effects

The most important thing when creating a lens printing project is choosing the right lens film. In addition to the design itself, you should focus not only on it, but also learn about the limitations arising from lenticular printing technology. Thanks to it, we are able to achieve such effects as: flip, zoom and morphing, 3D depth or animation. Each of them demands individual preparing. We now want to familiarize you with all types of effects describing their utility. The lens printing technology consists of visualizations: movement and three dimensions. Up to now the 3D technology is well-known in tv or cinema. It is thanks to the lens that we can get a similar effect on the print, where the use of special glasses will no longer be necessary.

Below are examples of projects, your advertisement doesn't have to be boring...

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Effect Flip

Efekt ten, to szybkie przejście pomiędzy zmieniającymi się naprzemiennie dwoma/trzema obrazkami, zależnie od kąta patrzenia. Istotnej jest, aby obrazki różniły się znacznie od siebie. Konwersja obrazów dokonuje się skokowo. Jednak istnieje jakiś obszar, gdzie obrazy przenikają się.
Komunikacja wizualna: „przed/po”, „dzień/noc”, „on/off”.

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Animation

We understand by this concept a series of pictures that create a sense of movement. It involves the smooth transformation of several images. The most important thing that you must not forget is that the pictures were similar to each other. The sum of frames used in the animation ranges from a minimum of three to several frames (rarely). The most satisfactory results can be obtained in this way when some of the design elements are unchanged and the shape of the transforming objects is as close as possible to each other.

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Morphing

Similar to animation, this is the effect of gently changing one image into another. The important difference is that two images are required for the morphing effect: the first and the last. The other middle frames are a transformation of these two basic images. This is the connection of two effects : flip and animation. It is most often used to smoothly modify one object into another.

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Effect Zoom

This is a certain variant of animation, consisting of multi-flip reduction or enlargement of an object. It is most often used to try to surprise the recipient. A small point in the middle of the print suddenly transforms into the target object. Usually this effect is used to focus the viewer's attention on a specific part of the project.

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Effect 3D

The depth effect - 3D involves the movement of a large number of objects on planes, which in turn gives the impression of 3D depth. The impression of space is achievable by placing graphic elements on planes that are apparently at different distances from the viewer's eyes. Objects on different layers must overlap, which increases the depth effect. It is important that the so-called cut-out elements do not remain "holes" (such places should be completed according to the surrounding background). It is also allowed to use depthmap (depth maps - an image reflecting the geometry of the object).

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Effect Flip + 3D

Certain objects can be bonded together. The most common combination of this effect is the sum of the flip effect and the 3D depth effect. By this we mean supplementing the Flip effect with an illusion of depth - if the flip effect prevails in the graphics and, contrary to the depth effect, we add the effect of changing the flip images - in the case when the depth effect prevails, and it is complemented by a change of image.